José Miguel Munarriz (USA), Chief Business Development Officer – Latin America ACF TECHNOLOGIES /

#CustomerExperience #DigitalTransformation #Automation #innovation

A senior executive with over 35 years of experience in the world of consulting services in highly complex projects involving technology and business software applications for the Telecommunications, Banking, Retail, Logistics, and Healthcare industries, among others. He has vast experience in Artificial Intelligence, Machine Learning, Deep Learning, and the implementation of digital transformation focused on Customer Experience, process optimization, and customer flows. 

He has tracked a record with companies such as AT&T, Sun Microsystem, and Okidata Corporation for Latin America in Operations, Marketing, and Business Development, both in the commercial field and service and operations departments.

He has an Engineering Degree in Computer Science, coupled with an MBA, and specializes in Satellite Communications and Marketing focused on the digital world.

 

CONFERENCE

Customer Science, the customer as the central axis: The key to future banking.

Today, organizations have digital tools and highly trained work teams to examine customer experiences and human behavior. Considering that one of the biggest challenges during this time has been maintaining close contact with our customers and providing them with the best experience, the correct use of data helps achieve better decision-making based on facts and improves the overall experience. 

Data is an enabler of future strategies and immediate changes, thanks to the power of predictive analytics and advanced data science.

Participants will learn about the basics of customer science and how machine learning through intuitive technologies provides the data to understand, retain, and win customers.