José Luis Contreras is an Industrial and Systems Engineer graduated from the Institute of Technology and Higher Studies of Monterrey. He has more than 25 years of experience in the sale of software and professional services, working for companies such as SAP, DELOITTE, TATA and SOFTTEK. Currently He works as Commercial Director in Mexico.

CONFERENCE

What a dxp should have to enhance the digital experience

In this talk, we will explore how modern Digital Experience Platforms (DXP) can transform the relationship with your customers. We will address the importance of understanding the customer journey, creating personalized and engaging experiences at each touch point, we will discover how low-code empowers teams to create digital experiences without the need for extensive technical knowledge, how artificial intelligence will allow us to personalize even more more experiences, automate tasks and provide exceptional customer service, among other topics. These key elements will deliver a seamless, personalized and data-driven customer experience, driving growth and success in the digital age.