Gabriel Fernandez Ayala (Mexico), Director of Innovation and IOT AT&T Business /


Gabriel Fernández is the Director of Innovation and Internet of Things at B2B Marketing. It is responsible for promoting the use of different value-added service solutions such as applications or digital solutions in different sectors and industries.

Within his position he is responsible for the IoT network where AT&T has a dedicated network for the Internet of Things and value-added services. Prior to his current position, Gabriel served as Director of Business Marketing where he promoted AT&T Mexico’s foray into the Connected Car solution, enabling telemetry and entertainment information solutions for brands such as Ford, Lincoln, Nissan, Infiniti, Volvo, among others. others, as well as recovery services through track and trace for KIA. Likewise, Gabriel has managed to build new commercial offerings to help drive the adoption of this technology in the country’s public and private sectors.

Before joining AT&T, he worked at Telefónica Movistar and General Electric in areas of digital solutions, marketing and sustainable development.  Gabriel has a degree in International Relations from Tecnológico de Monterrey.


The evolution of telecommunications and IoT

The evolution of telecommunications and the Internet of Things (IoT) have revolutionized the way we live and work, making people’s lives easier.