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Tania is originally from Michoacán, Mexico; she studied Computer Systems Engineering. She currently holds the position of Regional Sales Manager for Latin America at Zoho. With experience in various business sectors where she has developed growth strategies at the administrative, operational, and commercial levels. With 3 years of experience at Zoho; she started as a sales executive and currently manages the commercial department’s attention with personnel assigned to Zoho’s office in Mexico (Querétaro), focusing on supporting SMEs and providing advice for leveraging the best cloud solutions that Zoho offers to everyone. Meanwhile, she personally focuses on advising and managing key accounts in the region.

Among her current responsibilities is participation in joint training for new hires, which is a constant task due to the company’s sustained growth. Managing and controlling the sales team for tools focused on the commercial area. Participating in presentations to showcase the functionalities of powerful tools, the launch of updates, best practices, and recommendations for users. Monitoring and coordinating sales team activities. Coordinating the relationship between the sales department and other departments and establishing related processes, as well as assisting the regional sales management; carrying out each activity with the satisfaction of providing support and cutting-edge solutions to customers.

CONFERENCE

Zoho CRM: The Comprehensive Command Center for Business Success

A CRM is identified as a fundamental pillar in modern business management, establishing itself as a true command center for today’s companies. Zoho CRM offers a comprehensive solution that goes beyond merely managing customer relationships; it becomes the epicenter from which all business operations can be efficiently directed and coordinated.

What truly sets Zoho CRM apart is its ability to act as a centralized command center. It integrates a wide range of tools and modules, from sales automation to advanced analytics, providing a panoramic view of all crucial areas of the business. This enables companies to consolidate scattered data, optimizing strategic decision-making.