Rubén Rivera Cortés, Commercial and Marketing Director of Atento Mexico /

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Rubén Rivera is a leader with more than 23 years of experience in technology companies, highlighting his management of high performance sales teams. He is a results-oriented professional, constantly searching for innovative business strategies, increased profits and the development of his collaborators. His career has led him to work in transnational companies such as Avaya Communications de México, Schneider Electric, NICE Systems México, Enghouse Interactive SAS and Atento México.

He graduated from the National Autonomous University of Mexico with a degree in Communication Sciences and has two master’s degrees: the first in Business Administration and the second in Business Administration with a specialization in Digital Marketing. Both master’s degrees from the Universidad del Valle de Mexico.


The digital transformation of your business starts with your customer experience

One of the biggest challenges during this time has been to maintain close contact with our customers and provide them with the best experience. In this talk you will know how we can establish closer and more satisfactory value relationships through technology, which drive the digital transformation of businesses.